Runway Characters

Build fully custom conversational characters powered by GWM-1, Runway’s General World Model. Generate expressive digital personas from a single image—photorealistic or animated, human or non-human—with full control over voice, personality, knowledge, and actions. No fine-tuning required.

What you can build

Customer support

Deploy branded characters that maintain your visual identity. Use actual representatives or create stylized brand ambassadors.

Learning & development

Bring training programs to life with interactive tutors and coaches capable of extended educational conversations.

Brand experiences

Your mascots and animated characters can now hold real-time conversations. Your creative vision doesn’t stop at static content.

Interactive characters

Game hosts, dungeon masters, companions, and contextual avatars for immersive experiences.

Get started

Quickstart Build your first app to call a Runway Character in 5 minutes.

Custom Characters Create your own character from a single image — no training required.